Competences

Dialogmarketing & CRM

Advertising in a dialog with the customer – RADIX COMM finds the most appropriate dialog and CRM tools for you and supplies the relevant content.

Thereby we always offer different approaches to meet the individuality of your target groups.

In accordance with the life cycle of the customer and the product, it is essential to accomplish the best possible brand loyalty and to implement the basis for the disposition to buy (up- or cross-selling).

A successful dialog requires the right timing! Thus your dialog and CRM topics will be harmonized for content and time which results in information chains ranked by their relevance. That is how a vivid dialog is initiated the end of which cannot be foreseen. RADIX COMM provides advice and accompanies you in this process with the explicit focus on the operative realization for concrete results.

Together with our experienced IT and Dialog Marketing partners we offer one-stop Dialog and CRM Marketing.Learn more about our instruments and tools through which we realize Dialog Marketing measures.

RADIX GROUP

Our offer: Connecting people, brands and media successfully. Through this RADIX, the Marketing and Communications agency, facilitates the bestpossible performance.

The three RADIX Units:
- RADIX & PARTNERS   Market & Opinion Research
- RADIX COMM   Advertising & Dialog Communication
- RADIX PURE   Public Relations & Media Work

The Group Services:
- Communication Training & Coaching
- Marketing Consultancy
- Project Management

RADIX & PARTNERS

As a full-service market researcher, RADIX & PARTNERS offers a well-established and high-performance market and opinion research portfolio of on- and offline surveys and methods.

Fields of studies:
- Marketing Studies (e.g. Brand & Price Surveys)
- Sales & PoS Studies (e.g. Mystery Shopping)
- Online & Panel Studies (e.g. Panel, E-Mail, OnSite)
- Service & Employee Surveys (e.g. Customer Satisfaction)

Special expertise:
- Online Market Research
- Point of Sale (PoS)
- Customer Experience and Mystery Shopping

RADIX COMM

Advertising and dialog communication for a cross-linked world means the resolution of borders between on- and offline.

What we do:
- Dialog Marketing & CRM
- Sales Promotion
- Digital & Online Marketing

Instruments:
- Consultancy, Concept, Text
- Visual Communication
- Dialog & Direct Mailing
- Digital Media Production
- Social Media, Web 2.0, Viral

RADIX PURE

As a public relations agency RADIX PURE considers itself as mediator that connects companies, products and media through innovative PR and media work.

PR expertise:
- Press & Media Work
- Online PR & Reputation
- Internal Communication
- Local Authority PR
- Crisis PR
- Media Skills

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