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Sales Promotion & Support |
The objective of every successful brand is to sustainably position and establish the conjoint services in your target markets in comparison with competitors.
The brand generates a world of its own that goes way beyond the product advantages. It bonds long-term and creates identification. RADIX COMM grants new and existing brands a distinct identity, uncovers their character and defines emotional touch points. Herein lies the basis for sales promotion – for your products and services.
The strategies for sales promotion proceed in the creation of rational and emotional contact surfaces for your target audience. Purchase stimuli and criteria for constraints are being explored, identified and incorporated into the communication.
Learn more about our instruments and tools through which we implement sales-promotional measures.
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RADIX GROUP
Our offer: Connecting people, brands and media successfully. Through this RADIX, the Marketing and Communications agency, facilitates the bestpossible performance.
The three RADIX Units:
- RADIX & PARTNERS Market & Opinion Research
- RADIX COMM Advertising & Dialog Communication
- RADIX PURE Public Relations & Media Work
The Group Services:
- Communication Training & Coaching
- Marketing Consultancy
- Project Management
RADIX & PARTNERS
As a full-service market researcher, RADIX & PARTNERS offers a well-established and high-performance market and opinion research portfolio of on- and offline surveys and methods.
Fields of studies:
- Marketing Studies (e.g. Brand & Price Surveys)
- Sales & PoS Studies (e.g. Mystery Shopping)
- Online & Panel Studies (e.g. Panel, E-Mail, OnSite)
- Service & Employee Surveys (e.g. Customer Satisfaction)
Special expertise:
- Online Market Research
- Point of Sale (PoS)
- Customer Experience and Mystery Shopping
RADIX COMM
Advertising and dialog communication for a cross-linked world means the resolution of borders between on- and offline.
What we do:
- Dialog Marketing & CRM
- Sales Promotion
- Digital & Online Marketing
Instruments:
- Consultancy, Concept, Text
- Visual Communication
- Dialog & Direct Mailing
- Digital Media Production
- Social Media, Web 2.0, Viral
RADIX PURE
As a public relations agency RADIX PURE considers itself as mediator that connects companies, products and media through innovative PR and media work.
PR expertise:
- Press & Media Work
- Online PR & Reputation
- Internal Communication
- Local Authority PR
- Crisis PR
- Media Skills